Jake Martin Graves
Jake is a Junior Editor for the BBC National History Unit, working on nature documentaries in the Bristol area. He was looking for a mature strong brand image using his initials JG. He also has an affinity with Pantone Orange 1505. The brief was to find a logotype which would work across platforms including video. Other deliverables included optimising images, moving domain to Squarespace, web design & web build. The website has been launched and will be expanded to include updates to his career and his passion projects.
The brand includes the use of the Helvetica Neue typeface family to complete the overall look and feel Jake was after. Click here to see branding on Vimeo. Variations on the new logo brand are below.